In only a few seconds, many people determine whether they will be interested in you or have disdain for you. Certain colors trigger an emotional response and learning which colors give the best impression will help you in meeting new people, landing a job and interesting a potential romantic partner.
Navy and Gray
Navy is the go-to color for interviews. It appears serious, while not drab. Wear a navy suit or slacks to an interview or important business meeting to give a good impression of your professionalism, work ethic and attentiveness to the situation. Gray works in a similar nature. Men should wear a darker gray suit, while women can wear a lighter tone gray pantsuit for a good interview outfit.
Black is a strong color and, likewise, emits a strong message. If you wear black, some people will think that you are serious and powerful. Black is a dominant color in fashion and can also make people think that you are in style. However, black can also appear drab at times. Counteract any negative association with black by wearing bright accessories or accent pieces. For example, women can carry a bright purse or wear a bright scarf. Men can tuck in a colorful handkerchief or wear a bright tie.
Purple is commonly seen in royal images and is therefore associated with a regal or luxurious lifestyle. It is also a color that shows loyalty. Wear this color if you are meeting new friends or potential romantic partners to give off an air of sophistication and a trustworthy nature. This color can also give off a good first impression during a negotiations process at work.
Red is a bold color and should only be worn in situations when you are trying to give a good first impression. Red is associated with anger and aggressiveness such as you see in a bull pen. Wear this color if you want your client to appreciate your aggressive nature to land an important deal or be the dominant figure in a work conflict.
Pink is a soothing and romantic color. Women who wear pink on dates show their softer side, while men who are courageous enough to wear pink display their confidence and assurance in their own masculinity. Because pink has the psychological effect of slowing people down, avoid wearing this color in high-impact work situations.
Yellow color tones make a good impression if the person wearing it has a warm coloring. Warm complexions usually have an undertone that is red, peach or yellow. Gold, brown, yellow and ivory clothing and makeup complement a person with a warm complexion. These colors give off a happy and rich impression.
White is a soft color that evokes the impression of innocence. It also helps to tone down bolder and darker colors. White is an appropriate color for many work and social functions that involve a first meeting.
References and ResourcesBusiness Know-How; 10 Keys to Powerful First Impressions; Dianne Daniels
Carol Roth: 137 Tips to Make a Great First Impression in Business
Meeting Women Secrets; Making the First Impression: Dress to Impress; John Lione
Women´s Media; Make a Good First Impression; Kaaren Henderson
Virginia Tech Career Services: Interview Appearance and Attire
Quint Careers; When Job-Hunting: Dress for Success; Randall Hansen
ResourcesInfo Please; Color Psychology; David Johnson
New Mexico State University: Determining Personal Colors