Eyebrows aren’t just placeholders; they give your face expression and can transform the rest of your facial features. While celebrities such as Cara Develigne and Robert Pattinson have thick, show-stopping eyebrows, the look won’t work for everyone. If you don’t know your face shape, look directly in the mirror and draw an outline of your face with a dry erase marker. The basic outline makes your facial proportions and lines clear, and easier to target as round, oval, square, diamond or heart.


Round the Bend

If you have a round face, your eyebrows should serve as a counterpoint to those rounded lines. Opt for a higher arch that hits its high point just outside of the iris. Trim any long or fuzzy hairs with a pair of cuticle scissors after brushing the hairs upward with a brow brush to create a clean, structured shape.

Fill in the brow with an angle brush and some matte powder to further emphasize the structured, angular shape of the brow. Go for medium thickness, using small dash strokes to mimic the natural look of hairs. Extend the brow all the way to the outer corner of your eye.

Long Lines

Long or oval faces create a strong vertical effect. This means you want an extended eyebrow shape that reaches past the outer corner of your eye and follows along your natural brow bone. Opt for a softly rounded arch which rises gently just outside of the iris but without any sharp angles. This strategy helps to open up the face and eyes horizontally to counterbalance the length of the features. The gentle, lengthened arch keeps the look from becoming too boxy.

If your brows do not grow past the outer corner of your eye, fill in with a brow pencil and small strokes that mimic the shape of hairs to get that long, eye-opening effect. Fill in any sparse areas on the main body of the brow as well to create a full, long brow.

Hearts and Diamonds

Faces with a diamond or heart shape draw attention to the forehead and eye area, and tend to have more petite and angular jaw lines. Since the forehead is already the star of the show, a light, low-key brow keeps the look soft and approachable.

Opt for a brow that hugs the natural brow bone beginning at the bridge of the nose and going out to the outer corner of the eye. Trim any long hairs and pluck away any wild card hairs with a pair of tweezers. Refrain from majorly reshaping the brow or filling with heavy color to keep the look fresh and soft.

Squared Off

Balance out the structure of a square face with a softly rounded brow that extends out past the eye. Shape the brow so the soft arch hits just outside the iris. Never place the arch in the center of your eyebrow, which creates a rainbow effect that makes your eyes look closer together.

Give the brow a little more weight on the inner edge. It can gently thin as it arches outward and down past the outer corner of the eye. Brush the brows and fill in very lightly with a bit of matte powder and brush. Opt for a color a couple shades lighter for dark hair colors and a light brown for blondes for a light, approachable look.

Groomed Guys

According to brow expert Reema Khan, men don’t need to focus so much on the shape as they do on a basic grooming routine. Pluck away any stray hairs that extend outside your natural brow shape. Pluck away the thicker hairs between your two eyebrows, but leave the finer hairs in place.

Brush the brows with a brow brush and trim away any wild or excessively lengthy ends. Avoid waxing your brows into a harshly arched shape, which can look overly done. Trim every couple weeks to keep your brows looking natural and to keep your face refreshed and youthful.