In recent years, cosmetic surgery has experienced an increase in growth. The AAFPRS (American Academy of Facial Plastic and Reconstructive Surgery) predicts a continued climb in facelifts, blepharoplasty, rhinoplasty and BOTOX injections, due to procedures becoming less invasive and the increased social acceptance of cosmetic surgery. As consumers become more educated about plastic surgery, surgeons have seen a decline in requests for celebrity procedures. Instead, consumers are focusing on their own areas of concern.
Studies show a growing trend in minimally-invasive procedures, due to their ability to delay signs of aging without going under the knife. Injections of botulinum toxin (BOTOX) are the number one cosmetic procedure in the United States, with the forehead, cheeks and lips being the top three areas of the face most treated. Men have embraced this procedure as well, with trends showing no sign of decline. The reasons more men opt for non-invasive injections include: to remain competitive in the workforce, to maintain a professional edge, to keep up with partners or to remain competitive in the dating world. Wrinkle-fillers such as Restylane and Juvederm are also on the increase. Social media is credited for this upward trend because of its influence on consumers. Social media is viewed as a trusted informational resource for plastic surgery.
Trends indicate resurgence in surgical procedures, with blepharoplasty (eyelid surgery) and face-lifts being the most popular. Rhinoplasty is on the rise, while lip augmentations are on a decline. Breast augmentation remains the number one cosmetic surgical procedure. However, trends indicate a decline from previous years. Buttocks augmentation is also on the decline. Tumor removal remains as the top reconstructive procedure performed.
Plastic surgery continues to grow at unprecedented rates. The American Academy of Facial Plastic and Reconstructive Surgery predicts that baby boomers will undergo more face-lifts and eyelid-lifts in the coming years. Statistics released by the American Society of Plastic Surgeons indicate that women having arm lift procedures has grown significantly, due to trends fueled by sleeveless fashions. Facial rejuvenation is on an upward trend with procedures such as botulinum toxin, soft tissue fillers, chemical peels, laser hair removal and microdermabrasion.
Today, hi-tech laser advances have achieved benefits in areas impossible to achieve with older devices. According to Dr. Anthony Youn, CNN Health, previously, to remove wrinkles the skin would be burned off of the face. Current devices, such as Fractora, eMatrix and Venus Freeze, give similar results with less pain and downtime.
References and ResourcesAmerican Academy of facial Plastic and Reconstructive Surgery: Statistics
CNN Health: Breasts, Butts Out In 2012; Faces In
American Society of Plastic Surgeons: Plastic Surgery Trend Has Women Armed for Spring and Summer
American Society of Plastic Surgeons:2012 Quick Facts Cosmetic and Reconstructive Plastic Surgery Trends